"If at first you don’t succeed try, try and try again."

Name: Susan Gregg Koger and Eric Koger, with dogs Winston and Blue
Location: Noe Valley — San Francisco, California
Size: 3 bedrooms, 3 baths
Years lived in: 5.5

Susan and Eric Koger have come a long way from the cramped dorm room where they founded ModCloth in 2002. High school sweethearts turned college entrepreneurs turned retail power couple, their current home may be a bit bigger than their original digs, but the spirit behind things hasn't changed. Do what you love, work hard at it, and surround yourself with whatever inspires you.

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About this site

The DIY movement is a re-introduction (often to urban and suburban dwellers) of the old pattern of personal involvement and use of skills in upkeep of a house or apartment, making clothes; maintenance of cars, computers, websites; or any material aspect of living.

DIY amongst the fashion community has become very popular. With the use of social media such as YouTube, a great number of people watch videos on a daily basis. YouTube has an array of DIY fashion videos from distressing jeans, bleaching jeans, redesigning an old shirt, and studding denim, just to name a few. This new trend is increasingly becoming more and more popular. There over 1,000 videos that individuals have posted demonstrating how to do those things. There are also other DIY videos that individuals could look up such as DIY jewelry, DIY room decor, and DIY hairstyles.